Prepare Your TruStage Campaigns
Use the available multi-media marketing materials to help engage members and drive your program results. Running marketing campaigns that coincide with consumer buying cycles helps your credit union become top of mind at the right time.
Suggested Campaign Timeline
The marketing materials are available all year for you to use on the schedule outlined below or a different schedule.
May - July
Peak car buying season starts in May.
August - October
Life Insurance Awareness month occurs in September.
November - January
The federal health insurance open-enrollment period starts in November.
3. Go Live
- Validate digital assets are live.
- Send marketing emails.
- Distribute any printed materials.
TruStage Insurance products and programs are made available through TruStage Insurance Agency, LLC. Life insurance and AD&D insurance are issued by CMFG Life Insurance Company. Auto and home insurance are issued by leading insurance companies. The TruStage® Health Insurance Program is made available through TruStage Insurance Agency, LLC and GoHealth LLC. The insurance offered is not a deposit, and is not federally insured, sold or guaranteed by your credit union.