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Protect More Loans

An unexpected hardship should never threaten your members’ dreams. Lending products help safeguard dreams. Here's how!

What if you could grow loans by identifying members who have loans at other institutions or those likely to make a purchase in the near future? CUNA Mutual Group and Ser Technology’s Loan Generation Marketing program gives you those opportunities with a variety of cost-effective turnkey campaigns that generate loans with strong balances, competitive rates and quality credit scores. Find out more.

What campaigns will benefit your members?
Attend a free webinar to find out.

With a customized prescreen process, you can select your credit criteria and risk-based pricing to choose loans that best fit your needs with any of these campaigns:

What’s in it for you?
  • Business-building benefits. Grow a larger, more stable loan portfolio; build stronger member relationships; generate interest and member-friendly non-interest income
  • Comprehensive support. Quick and collaborative turnkey process; product education and training; compliance expertise; regulatory advocacy and more
  • Greater efficiency. Choose from multiple turnkey campaigns that include a targeted credit prescreen to conserve marketing dollars and minimize portfolio risk. Offer letters are tailored to help drive increased response rates. Detailed program reports are generated to help aid your follow-up.


*CUNA Mutual Group internal report, May 2015. CUNA Mutual Group is the marketing name for CUNA Mutual Holding Company, a mutual insurance holding company, its subsidiaries and affiliates.