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Lending
Debt Cancellation

CU CHOICE Lending Protection™ helps you optimize your lending effectiveness.

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Overview

CU CHOICE Lending Protection™, CUNA Mutual Group's debt cancellation product, gives you the flexibility to build a debt cancellation program tailored specifically to the needs of your credit union and its members.  And because your credit union owns the product, you have more control over product design and branding, marketing, sales, and retail pricing.  Available for both consumer and home equity loans, CU Choice Lending Protection is currently available only to larger asset size credit unions because of the resources necessary to install the product. Product design and implementation flows are being refined to make it less resource intensive for smaller asset sized credit unions to adopt the product.  

Credit unions considering a debt cancellation program should consider the sustainability of partners, types of protection offered, and have a robust sales culture.  CUNA Mutual Group can help with these and other decisions such as product design, operations, installation, product and staff training, and financial management to ensure you have a program that meets your goals.

Advantages for your credit union:

  • Multiple protection options help increase participation by more closely matching protection options to member needs.  
  • Consultative services increase program success through superior program design, development, training, and marketing.    
  • Administrative support services free up credit union staff time and reduces costs.     
  • Claims paying services decrease claims payment cycle time and boost accuracy

Advantages for your members:

  • Allows multiple protection options so members can choose the protection that's right for them.
  • Helps members protect credit rating and collateral during times of financial distress.
  • Assists members in maintaining their standard of living with no worries, should an unforeseen life event occur.

Advantages for your employees:

  • Gives your staff the opportunity to help protect members and their assets.
  • Builds satisfaction by educating membership on how to budget and protect savings.
  • Helps build teams that support your credit union's objectives.

Take the next step: 

  • Call your CUNA Mutual Sales Executive at 1-800-356-2644.
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